Happy Hens Farms
THE GIST
Happy Hens Farms needed to reposition themselves as a full-experience farm and not just an egg company.
We achieved this through redesigning their website, packaging, and overall messaging.
services
impact
Website Redesign
package design
social media marketing
increased traffic by 30%
increased sales by 10%
converted lapsed customers by 5%
visual identity
before
after
web design
The problem
- Outdated Design
- Unclear Call to Action
- Cluttered
- User Frustration
- Decision Fatigue
- Unresponsive
- Lacks Personality
- Weak SEO
- Bland Messaging
- Bland Graphics
- Outdated E-Commerce Exp.
the solution
- Updated Aesthetic
- Clear Call to Action
- Organization
- User Friendly
- Responsive
- Personality
- Effective SEO
- Strong Messaging
- Awesome Graphics
- True E-Commerce Exp.
Packaging
before
- Outdated Design
- Lack of Hierarchy
- Unclear Messaging
- Sensory Overload
- Cluttered
- Lacks Brand Strength
- Too Many Fonts
after
- Updated Aesthetic
- Speaks to Target Audience
- Hierarchy
- Strong Messaging
